
Influencer insights for Instagram & YouTube
6,000+ users
Version: 7.3.0
Updated: December 18, 2023

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Best insights tool for Instagram & YouTube influencers to use for your Influencer Marketing Campaigns,
brought to you by Winkl – India’s leading technology powered influencer marketing
platform.
Winkl insights lets you find insights of Instagram & YouTube influencers within seconds.
It gives you the following insights for Instagram –
1. No. of followers
2. Average likes per post
3. Engagement rate
4. Average comments per post
5. Average reach per post
6. Total posts
7. Average views per video
8. Ratio of likes to comments
9. Ratio to photos to videos
10. Ratio of followers to following
11. Top hashtags used
12. Top content and posts
It gives you the following insights for YouTube -
1. Total Views
2. Average Views
3. Average Video Length
4. Videos in last 30 days
5. Total Videos
6. Top Content
7. Top Keywords used
How to use Winkl Insights –
1. Go to insights.winkl.co or install the chrome extension
2. Go to any the profile of any Instagram influencer
3. On the right, you will see an option called “view insights”
4. Click on this and you will be able to access insights of Instagram influencers
Want to run your influencer marketing campaigns?
Winkl helps brands like Flipkart, Amazon, Cure.fit etc. run highly scalable influencer
marketing campaigns using data and technology. Reach out to us on influence@winkl.co if
you need help with running your own campaigns.
Who all can use Winkl Insights –
Winkl Insights is useful if you are a branding agency, marketing agency, digital marketing
agency, PR firm or a brand who is looking to run their own influencer marketing campaigns.
Helpful links -
Winkl website – www.winkl.co
Winkl Insights – www.insights.winkl.co
Winkl blog – www.influencermarketing.winkl.co
Winkl on Instagram – www.instagram.com/winklapp
Winkl on LinkedIn - www.linkedin.com/company/13268027
brought to you by Winkl – India’s leading technology powered influencer marketing
platform.
Winkl insights lets you find insights of Instagram & YouTube influencers within seconds.
It gives you the following insights for Instagram –
1. No. of followers
2. Average likes per post
3. Engagement rate
4. Average comments per post
5. Average reach per post
6. Total posts
7. Average views per video
8. Ratio of likes to comments
9. Ratio to photos to videos
10. Ratio of followers to following
11. Top hashtags used
12. Top content and posts
It gives you the following insights for YouTube -
1. Total Views
2. Average Views
3. Average Video Length
4. Videos in last 30 days
5. Total Videos
6. Top Content
7. Top Keywords used
How to use Winkl Insights –
1. Go to insights.winkl.co or install the chrome extension
2. Go to any the profile of any Instagram influencer
3. On the right, you will see an option called “view insights”
4. Click on this and you will be able to access insights of Instagram influencers
Want to run your influencer marketing campaigns?
Winkl helps brands like Flipkart, Amazon, Cure.fit etc. run highly scalable influencer
marketing campaigns using data and technology. Reach out to us on influence@winkl.co if
you need help with running your own campaigns.
Who all can use Winkl Insights –
Winkl Insights is useful if you are a branding agency, marketing agency, digital marketing
agency, PR firm or a brand who is looking to run their own influencer marketing campaigns.
Helpful links -
Winkl website – www.winkl.co
Winkl Insights – www.insights.winkl.co
Winkl blog – www.influencermarketing.winkl.co
Winkl on Instagram – www.instagram.com/winklapp
Winkl on LinkedIn - www.linkedin.com/company/13268027
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